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What to make a successful TV commercial? Get Ozzy Osborne and a Chimp. Monkeys = good advertising. People love them.
This video is also available in HD.
The Cadbury Gorilla ad won the D&AD Awards Black Pencil last night in London in the TV & Cinema Category [D&AD Awards 08].
“Chimpanzee expert” (which is below Monkeyologist) at the Lincoln Park Zoo, Steve Ross says doesn’t like the Chimp videos. According to this article:
…comedic portrayals of chimps undermine conservationist efforts to save the endangered species.
Any truth to this? No, not really. It’s because of these portrayals that we love them so much. [...]
February 3, 2008 – 10:38 pm
Valleywag has a list of the top tech Super Bowl ads. 2 of the 10 mentioned involve Chimps.
January 15, 2008 – 11:29 pm
Here’s a superbowl commercial for Bud Light featuring a talking chimp [video]. Another case where Monkeys prove to be a great way to advertise products. And another example of how much they love alcohol.
December 20, 2007 – 10:04 pm
Here’s another advertisement E*Trade used during a superbowl. Unlike the last one, this isn’t as theatrical.
December 17, 2007 – 10:23 pm
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Here’s a blast from 2002. E*TRADE realized monkeys sell. A little chimp’s Busby Berkeley dreams are dashed when he’s fired as spokes chimp for E*TRADE.
How have they done since they got rid [...]
December 11, 2007 – 11:44 pm
The Cadbury Gorilla commercial is now a famous campaign mainly due to it featuring a gorilla (shocking right?). It’s an impostor monkey, but it’s still a great ad. They are discussing what the next ad will be but haven’t said if it will feature a gorilla:
“It won’t simply be another animal playing a [...]
December 7, 2007 – 9:35 pm
AT&T used an impostor monkey in an ad, because they know that Monkeys are a great way to sell goods and services. This is a tenet of marketing.
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December 4, 2007 – 9:15 pm
Monkeys have long been a staple for advertising. Here’s a great collection of ads used to sell cars by a dealer.
